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Meanwhile, the person who originally dumped the information on the so-called darkweb, who uses the nickname ROR[RG}, is demanding more than £10,000 for access to the database of users, and capitalising on the news by marketing his cybercrime services.“I have had so many people ask me to buy the db [database] today,” the hacker wrote on the same forum where the original leak appeared, asking for payment in the anonymised currency Bitcoin.Nevertheless, if you have visited adultfriendfinder.com, it might have been that Adultfriendfinder Cookie silently landed on your browser no matter if you are using Google Chrome, Mozilla Firefox or Internet Explorer.Those cookies are not considered to be malicious as they cannot collect personally identifiable information, such as credit card details or passwords.“Friend Finder employees receive hundreds of sales and marketing spam messages daily, including many from third party cyber security consultants, and any earlier communication on this specific issue was directed to junk mail folders and not considered a legitimate email,” the company said in a statement.In addition to launching an internal review, Friend Finder Networks has hired Mandiant, a high-profile cybersecurity company, to investigate the hack, and is working with the FBI.On November 13, 2016, it was reported that a database of over 412 million accounts, including usernames, e-mails, and passwords, had been breached and leaked from several Friend Finder Networks websites.
It has cautioned that, unless it can repay or restructure its obligation, it will face “a material deficiency in our short term liquidity.” With these shortfalls in mind, the company again announced an intention to make an initial public offering of stock, representing a 49% stake in the company, with plans to use the proceeds to pay down its debt and become listed on the New York Stock Exchange.
Much of the company's growth without investment capital has been attributed to its affiliate program, with more than 500,000 affiliates to date.
As of January 17, 2010, Friend Finder Networks had a negative net worth equal to 8 million, million in cash on hand and 0 million in liabilities.
Friend Finder was launched in 1996 by Andrew Conru.
After discovering that users had been using the service to seek sexual partners, he launched Adult Friend Finder as a spin-off, followed later by other spin-offs dealing with different regions and niches.